Hapartment Digital Marketplace

We collect and use your personal data because we need it to deliver our services. We also look after your privacy and make sure you have a great experience every time you use our site or app. If you're happy with that, read on to learn more about how we deal with your data.

Our Responsibility

At Hapartment, we want to be completely transparent about how we collect and process your personal data. As the controller of your data, we decide how and why it is processed at any time when you use our products or services.

Your Responsibility

Please read this policy and make sure you’re happy with it before using our services.

Your property information on Hapartment

The property information we display on our website and app isn't about the occupants or owners of that property. If you have any questions about the property information we display, please contact our customer care team. If you're renting or letting a property that's being advertised on our website or app, please direct any questions to your estate agent.

Data we collect about you

We collect personal information about you when you use our services. This helps us to understand your requirements and make sure that we provide you with the best possible experience when using our website.

In this section, we outline what information we collect about you when you use our services, and why we collect it.

Information about you

E.g Your full name and email address.

Why we collect this data

We use the information you give us to provide the services you need, and to make sure we're providing them to the right people. If you sign up for property alerts or marketing emails, we will send them to your given email address. If you send a message through Hapartment, we'll share your contact details with the relevant agent or developer so they can contact you.

How it benefits you

Hapartment is a property search tool that makes it easy for you to find the best apartment for you. We offer email alerts and marketing emails so that you can be informed about any developments in the market.

MyHapartment account information

E.g. Your login details, preferences and properties you save in your My Home service.

Why we collect this data

We use the information you provide to maintain your account, save your preferences and manage properties you save in our My Home service. We also use this information with other data like, when last time you logged into your account, create audience segments. These segments help us make sure any content or ads we share with you via email or mobile devices, or on our website or elsewhere on the internet are relevant to you.

How it benefits you

You get a much more personalized experience when it comes to services such as property alerts and saved searches, and recommendations we think are relevant to you.

Marketing preferences

E.g. Your marketing email subscription preferences.

Why we collect this data

We love your feedback and want to make sure that our services meets your needs. We use this information so we can remind you of all the ways we can help and hopefully encourage you to use Hapartment more often. We do not share your contact details with anyone, except with those third parties who provide services to us, and subject to our contract terms which require them to keep your data safe and not to use it for any other purpose.

How it benefits you

You get information about the latest properties that match your search criteria, we can also send you marketing emails that are relevant to you. You’ll only hear from us about products and services we think will interest you.

Information about how you use our products and services

E.g. Information about how you got to, and use our websites and apps.

Why we collect this data

We collect information about you for two main reasons. The first is to understand how you use our website and app, so we can improve our service and provide more relevant advertising. The second reason is to allow trusted businesses like yours to advertise on our site, so we can keep providing a free service for all users.

How it benefits you

It means Hapartment is free to use. Plus, you’ll see the most relevant information and adverts for you.

Ad platform remarketing and cookies

With your consent, and in accordance with our cookie policy, we use cookies to save and retrieve information about your visit to our website.

We also allow some third parties, such as Facebook to use cookies to collect information from our websites and apps. They use this to help us advertise Hapartment on other websites and social media, and also to help us find others who might be interested in Hapartment’s services.

For example, Facebook uses a custom audience pixel, which is why you might see Hapartment ads on Facebook after you have been on our websites. We use the Facebook pixel to display our ads to Facebook users who’ve previously shown an interest in our website and the products and services advertised on it. We also display our ads to those who’ve shown an interest in certain locations or properties within a particular price range,or those who’ve shown intent to rent a property

Surveys and response

E.g, Feedback tools on our websites, apps and emails.

Why we collect this data

We sometimes ask for your opinion about our services to measure how we’re doing and make improvements.

How it benefits you

You can directly influence what changes and improvements we make to our websites and apps.

Legal basis: Legitimate interest

We’re allowed to use your data if it’s necessary for our (or someone else’s) legitimate interests, provided those interests are not outweighed by your rights nor have any negative impact on you.

Our legitimate interests are:

• Providing and improving our services
• Enabling you to save property searches, claim your home and carry out other tasks using your Hapartment account.
• Personalizing your experience of our services and learning from the way you use our services
• Making sure our services are secure

Cookies

To improve your experience, Hapartment Digital Marketplace uses cookies and similar technologies. A cookie is a piece of information we automatically place on your device so we can remember something about it or you. When you first visit our website, we’ll ask for your consent to non-essential cookies for advertising and personalization.Cookies help us monitor and improve our services, and to personalize your experience.